Project summary · Multi-location retail

Tile & Flooring Showroom Network: what we built

A summary of the system for a multi-location tile and flooring showroom network, whose name is not shown here.

Client name withheld

The starting point

The network had a fragmented web presence: each showroom looked and behaved differently, product information was inconsistent, and inquiries fell into different inboxes.

What we built

1One brand system across every location
2A consistent product and category structure
3A dedicated, locally optimized page for each showroom
4One lead-capture flow that routes each inquiry to the right showroom
5Tracking that rolls up across showrooms and breaks down by location
One brand systemLocation pagesLead routingRoll-up tracking

How it fits together

Every showroom
Product catalog
What we builtOne lead-capture flow
Right showroom
Roll-up tracking

How the build ran

1
Understand
Start from the starting point above: what the business sells, who searches for it and where requests get lost.
2
Design
A look and structure that fit the brand and the way its customers buy.
3
Build
The pages, forms and connections listed above.
4
Launch and hand over
Go live and hand over what the owner needs to run it.

Scope delivered

One brand
one brand system across every location
Per showroom
a locally optimized page for each showroom
Routing
one lead flow that reaches the right showroom

No results are claimed on this page. This is a summary of work we delivered, from our project records, not of what happened to the client’s business afterwards. We publish results only with dates, a stated basis and the client’s written permission. See how we measure.

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